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Copywriting

  • [Mail Article]Creative Website Copywriting - Why It Impresses Both Customers
    (Sat Dec 10th, 2005 11:42:55 AM, by Peter Wise) The copy is correct, the spelling is spot-on, the grammar good, the punctuation perfect, and the keywords are all where they should be. That's all you could ask for in web site copywriting, isn't it? Not necessarily. You see, as well as being your ...
  • [Mail Article]Advertising Copywriting - The Top Ten Clichés and Why You Should
    (Sat Dec 10th, 2005 11:42:54 AM, by Peter Wise) We've all seen them plenty of times. Frankly, once is too many. Copy clichés are more likely to put off prospective customers than convince them to buy your product or service. If your advertising copywriter comes up with them, find another advertisin...
  • [Mail Article]150 Words and Phrases That Sell Like Crazy
    (Sat Dec 10th, 2005 11:42:54 AM, by Stuart Reid) 150 Words and Phrases That Sell Like Crazy (C) Stuart Reid As most marketers will tell you it's not how many visitors you get, but it's how many visitors you convert to buyers that count. And the one main factor in turning these visitors into c...
  • [Mail Article]SEO Copywriter - Finding The Website Writer You Really Need
    (Sat Dec 10th, 2005 11:42:54 AM, by Peter Wise) Search engines and the way they work are constantly evolving. What works today is ineffective or even illegal tomorrow. Writing for search engines is a skill that involves specialist and up-to-date knowledge. Here's what to look out for if you need so...
  • [Mail Article]How to create a killer headline in 3 easy steps
    (Sat Dec 10th, 2005 11:42:54 AM, by Keir Smith) How to create a killer headline in 3 easy steps (c) Copyright 2005 by Keir Smith I bet you can't tell me the secret formula for creating killer headlines? The biggest problem that website owners face is creating a powerful headline that gets peop...
  • [Mail Article]GET DISCOVERED THROUGH PRESS RELEASES
    (Sat Dec 10th, 2005 11:42:54 AM, by Lorraine Cote) Do you have a service or product that you want to get in front of the masses? Maybe you have reached a new milestone in your existing business that you want to shout out to the world. Well, the easiest way to get the message out is through the power of...
  • [Mail Article]Creating an Effective Advertising Campaign
    (Sat Dec 10th, 2005 11:42:54 AM, by Hans Hasselfors) Talk to almost any advertising agency, or Fortune 500 company exec about advertising and promotion, and you will almost certainly hear the buzz words "fragmented advertising" and "consumer-centric campaigns" and long discussions about the many pitfall...
  • [Mail Article]Hotel Internet Marketing and the Secret of Copywriting
    (Sat Dec 10th, 2005 11:42:54 AM, by David Kan) Are you a Hotel Marketer? Do you want to improve your Hotel Internet Marketing Sale? Here are the suggestion: revise your website copywriting! I've seen many websites in our hotel & hospitality industry crowded with copywriting mistakes. These mista...
  • [Mail Article]How to Think Like a Copywriter
    (Sat Dec 10th, 2005 11:42:54 AM, by Mike Andrews) Do you groan in agony at the thought of writing a sales letter? Does it feel like every word is dripping with a pushy sales pitch that you just know your readers will hate? Recently, this exact situation was poised to me, and the question was asked; ...
  • [Mail Article]A revolution in HDV video production?
    (Sat Dec 10th, 2005 11:42:54 AM, by Peter Garnish) With the advent of new technologies in DVD and digital video production, corporate production houses are poised to start creating much higher quality videos at a much lower cost. Recent HDV model releases from both Sony (HVR-Z1P) and JVC (GY-HD101) ha...